Business Management is a multidisciplinary field that involves planning, organizing, leading, and controlling various resources within an organization to achieve specific goals and objectives effectively and efficiently. It is a vital aspect of running any enterprise, whether it’s a small startup or a large multinational corporation.

Concept of Management
  • As a noun; group of people who are performing managerial activities
  • As a discipline; branch of knowledge concerned with study of principles
    practices and theories of administration
  • As a process; a series of interrelated functions such as planning, organizing,
    staffing, directing and controlling
  • Management is the art of getting things done through and with others in a
    coordinated manner to achieve desired goals
  • Thus, it is the art of managers in directing and controlling people to coordinate
    their efforts towards organizational goal achievement
Essence of Management
  • Planning: Initial and basic function and deciding in advance what to do, how to
    do, where and how to do it, bridges the gap between present state and desire
    future state
  • Organizing: Process of accumulating together all the organizational resources and
    establishing productive relation among them, also known as act of acquiring and
    mobilizing organizational resources
  • Staffing: Key managerial function concerned to hiring and retaining competent
    manpower, includes recruitment, selection, appointment, training and
    development, motivation, employee relation and discipline, grievances handling
    etc.
  • Directing: Major managerial function which brings an organization into action,
    act of assigning duties to subordinates and providing guidance, it involves
    communication, supervision, motivation, leadership and coordination
  • Controlling: Final step in management, process of correcting performance of
    individual, department and whole organization, involves setting standards,
    measuring and comparing actual performance with standards, identifying
    deviation if any and taking corrective actions
Becoming a Manager
  • Role of Education: Equip people with knowledge to develop positive behavior,
    provide theoretical knowledge to enhance managerial skills, makes person logical
    and rational, minimum is bachelor and at present masters in management is
    eligible requirement.
  • Role of Experience: Managers require some experience in related works, they
    improve their conceptual skill and insights by experiencing day to day managerial
    pressures, challenges, business complexities and so on, at least two years
    experiences is minimum requirement.
  • Role of Situation: Greatly affects managerial activities, a particular technique,
    principle or model doesn’t work properly in all situations, managers should be
    able to understand, analyze and apply the right method to a particular situation
Levels of Management/Managerial Hierarchy
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  • Top Level Management; key level, brain, apex body, consists BOD, Chairman,
    Vice-chairman, GM,MD,CEO, responsible for welfare, development and continuity
    of the organization, responsible to shareholders and society
  • Middle Level Management ;role of mediator creating link , includes
    departmental, divisional, branch heads, responsible for implementing plans
    policies and strategies formulated by top level, spend more time in organizing
    and directing function
  • Lower Level Management; operating/Supervisory level, consists supervisors,
    foremen, section officers, superintendents, directly interacts with the workers,
    works as mediator between management and non-managers(ie. Workers) , entry
    level and also called first line management
Types Of Managers
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A) On the basis of levels of management

  1. Top Level Managers
  2. Middle Level Managers,
  3. Lower Level Managers

B) On the basis of nature of managerial job

  1. Generalist manager; are not assigned a particular job but have to look after
    overall activities, have a set of broad skills and perform various types of jobs as per
    organizational requirement, CEO, executive directors, GM, MD, presidents, vicepresidents etc]
  2. Functional Managers; responsible for a particular type of jobs, experts in
    specific function or area, have well defined duties and responsibilities, production
    manager, finance manager, marketing manager, department heads etc.
  3. Staff Managers; professionals and experts in specific area ,play the role of
    advisor or facilitator to the line or functional managers, have only advisory
    authority no functional authority, provide information, suggestions and guidance
    to solve the problem, legal advisors, economists, technical officers etc
Managerial Roles
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A. Interpersonal Roles; involve interaction and communication with
other

  • Figurehead; act symbolic heads of their own units and perform various
    duties of legal and social nature, represent the organization in legal,
    social and economic forum, includes greeting visitors, signing legal
    documents, attending ribbon cutting ceremonies etc.
  • Leader; influence the behavior of subordinates, they lead, guide,
    command, communicate, supervise, motivate and control activities
  • Liaison; bridging or connecting two or more groups within organization
    or outside, managers make a network of outside contacts by attending
    meetings, conferences and making informal contacts with outsiders

B. Informational Role; concerned with acquiring, processing and
transmitting essential information

  • Monitor Role; managers receive and scan the required information
    from internal and external environment of the organization to develop
    understanding of organization
  • Disseminator Role; distribution and transmission of appropriate
    information is handled by managers
  • Spokesperson; managers have to display organizational information to
    the outsiders like media, governmental agencies, society on behalf of
    organization

C. Decisional Role; involves making the best choice to solve
organizational problems

  • Entrepreneur Role; involves generating new ideas, implementing them
    and taking initiation new field
  • Resource Allocator; manager allocates various resources like, human,
    financial, physical and informational resources properly for smooth
    functioning of organization
  • Disturbance Handler; involves handling problem, disputes, strikes
    lockouts, etc. raised within the organization
  • Negotiator; to bargain with others for organizational benefits on behalf
    of organization
Managerial Skills
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A. Conceptual Skill:

  • mental ability to diagnose and analyze complex business situation and
    to see the organization as a whole
  • Ability to think in creative and abstract term to visualize and
    understand future and predict ideas and concept to recognize and
    organize relationship among various aspects

B. Human Skill:

  • ability to work with, understand, motivate, other people individually or
    in a group
  • Manager with ample human skill can lead sub-ordinates effectively and
    co-ordinate their efforts towards goal achievement

C. Technical Skill:

  • Refers to proficiency and knowledge to perform specific task under the
    area of responsibility
  • Related to handling of machine, equipment, technology and
    procedures of work
Management Careers
  • Refers to the set of positions or title earned, jobs held and
    responsibilities or work accomplished in long time in course of
    occupation of any person
  • Considered as comprehensive, challenging and interesting area of
    profession
  • Broad scope because many business entities such as industries,
    hospitals, banks and insurance companies, educational institutions,
    etc. are providing managerial careers
  • Managers represent all the employees ranging from the top level to
    bottom level management of organization
Business Environment

Total sum of all the components and forces of the surroundings that
influence the operation and goal achievement of the business

  • Internal environment; aggregate of all the forces which are inside of
    organization and affect the organization; consists of organizational
    goals, culture, structure and resources
  • External environment; consist of all outside component that affect the
    organization such as, competitors, customers, government agencies,
    political, legal, economic environment, etc.
  • Impacts of internal factors is controllable whereas influence of external
    environment is not controllable
Society-External Environment
  • Society is comprehensive component of external environment it
    includes total social forces within which an organization operates
  • It involves traditions, social values, beliefs, norms, demographic
    composition of the community
  • Composition of population such as age, sex ratio, migration ,reference
    groups, life styles, religions etc.
  • Influences of social environment are not under the control of any
    organization, businesses should operate their activities as per the
    social environment to achieve their desired goals
Corporate Social Responsibility
  • Duties or obligations of a business i.e. corporation towards its society
  • Business and society are meant and existed for each other
  • Should have some obligations towards society for their mutual benefits
  • Consists investors, customers, suppliers, employees, community and
    government
  • May have certain expectations from business organization
  • To improve prestige, to develop good social relation, business should
    need to use certain resource to promote social welfare
Business ethics

The set of moral principles and rules guiding an individual’s behavior

  • BE is a manager’s moral judgements about right and wrong
  • Also known as managerial ethics, is the standard of behavior that
    guides them
  • Refers to implementation of appropriate business policies and
    practices in making right managerial decisions
  • Is the standard of the social norms and values, truth and justice that is
    accepted by managers
Corporate Governance

The collection of mechanism, process and relations by which
corporations are regulated and monitored

  • Involves balancing the interest of stakeholders by carrying business as
    per their desires
  • Application of best management practices, compliances of law,
    distribution of wealth, fulfilling social responsibility etc.
  • Actually conducted by BOD or committee to govern the corporation so
    that interests of corporate owners are protected
Ethical Standard

Set of principles established by the founders of organization to
communicate its moral values

  • Parameters of behavior that owners and top executives expect from
    employees, suppliers etc.
  • Provides a framework to facilitate decision making process
  • An important component of organization that promote trust, build
    reputation and responsibility

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